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AI by Design

Who we are

In a world of fast evolving AI regulations, it is extremely difficult for companies to understand how they should be using artificial intelligence within their businesses. aiEthix from Securys, the global privacy and data protection consultancy, provides practical AI implementation and governance solutions that take the guesswork out of managing AI responsibly and allow firms to explore machine learning opportunities that will withstand future developments in technology and legislation.

Click here to learn more about the privacy and data protection services from Securys.

Delivering deeper insights for greater compliance

Our team has many years of experience helping organisations of all stripes navigate many kinds of data protection and privacy challenges. Now, we’re applying our advanced knowledge and unique insights into managing risk in these areas to the burgeoning – and exciting – field of machine learning.

Our approach is refreshingly practical, and our methods leave no stone unturned. Whether we are carrying out an audit of existing processes and systems or designing entirely new governance frameworks, we will always start by uncovering our clients’ aspirations to ensure their AI infrastructure aligns with their wider organisational goals.

We are also a founding supporter of the IAPP AI governance programme which is recognised as the leading resource of  its kind among the global community.


Global Risk

Keeping up to speed with the latest regulatory developments is a daunting challenge for businesses which operate globally. This is where we can help. Delivering advice to companies in over 50 countries, we are experts in UK GDPR as well as multiple other privacy laws and data transfer protocols.


Risk Parameters

Part of our role is to ensure our clients are pricing risk correctly when it comes to their data protection practices. We are here to ensure everyone who works with us has suitable provision to support their AI activities and is not underspending or misspending their resources in this area.

Why Securys



We deliver specialist data privacy and protection consultancy solutions in over 50 countries.



Our global experience and proactive approach keep us ahead of the curve.



We provide practical advice in line with many of the world’s privacy regimes.


Practical Approach

Our recommendations are not theoretical, they are actionable. You can always expect a strategic, risk-driven, and forward-looking approach from our team.


Proven Methodology

Our audit and discovery tools are continually evolving, with insightful risk-scoring to help you make sense of your current position.

Hands-on Leadership

Ben Rapp

Ben Rapp

Group Chief Executive

Ben, a philosopher-technologist, was formerly founder and CEO of Managed Networks, a leading UK managed services provider.

Ben holds a number of non-executive roles, including serving on the boards of TechUK and the BCS.

Ben is a CISSP-ISSMP, CIPP/E, CIPP/US, FIP and CIPP/M, IAPP Fellow in International Privacy, BCS Fellow and a Chartered IT Professional.

An author on the AI challenges facing business, Ben is a regular speaker at industry events and makes frequent broadcast media appearances.


John Lloyd


John has worked in a wide variety of leadership roles in diverse sectors including media, healthcare and non-profit.

He leads aiEthix as well as the privacy assessment practice for Securys, managing the risk scoring and consultancy team.

John is a CIPP/E and has a number of sector qualifications in safeguarding and information security.

A panellist at AI and privacy conferences, John also writes regularly on AI and privacy.

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James Flint

Senior Consultant

James is a qualified data scientist and privacy professional and award-winning writer with a deep background in media and technology.

An AI specialist, he is a qualified Artificial Governance Professional (AIGP) having been awarded the IAPP's AIGP certification.

A former editor at Wired Magazine and the Telegraph and a veteran of his own healthcare communications start-up, James has been advising on the use of AI in the arts, healthcare, and business since 2016. He is one of the architects of the Securys aiEthix programme.

James has authored several articles on AI alongside chairing an AI panel at London’s Tech Week.


Sarah Newman

Co-founder & Practice Lead

Bringing in her experience as an IT director for a top-25 accountancy firm, Sara leads our client engagement and on-site auditing functions and manages client relationships across multiple sectors.  Sara is a CISA and CIPP/E, and she also holds PRINCE2 and ITIL certifications.



Securys is a corporate member of the IAPP and all our staff are required to obtain at least one IAPP certification. We are also certified to ISO 27001 and ISO 27701 standards.


Charity and pro bono work

Each year our team nominates a charity that we support throughout the year with an initial cash donation and ongoing pro bono privacy work.

We try to find charities where we can make a difference, both with our direct contribution and with our professional help. Disadvantaged people can often be at disproportionate risk from misuse of their data; our belief that privacy is good for people comes into sharp relief in our charitable work.